How to Become the Answer

Posted on Jul 27, 2015 | No Comments
How to Become the Answer

About six months ago my brother, Alex, called me to ask for my help. He had just purchased new headlights for his 15-year-old Jeep, and he needed help installing them. My immediate reaction was incredulity.

Talk Is Cheap, Unless You’re Paying for It

Posted on Mar 11, 2015 | No Comments
Talk Is Cheap, Unless You’re Paying for It

If we are willing to listen, an objective opinion can be worth its weight in gold— especially if

Michelangelo and I

Posted on Mar 4, 2015 | No Comments
Michelangelo and I

A couple of years ago, I was fortunate enough to scratch off something big from my bucket list and travel to Italy. At the Vatican, a guide spoke about how Michelangelo insisted he was a sculptor and not a painter, but he was asked to paint the Sistine Chapel ceiling, anyway.

Why We Work for Nonprofits (A Lot)

Posted on Feb 16, 2015 | No Comments
Why We Work for Nonprofits (A Lot)

We recently reached a milestone here at Proffer Productions. While updating the list of nonprofits we’ve worked with, Molly noticed the count quietly hit 45 distinct organizations.

Why Is Being Creative So Hard?

Posted on Jan 16, 2015 | No Comments
Why Is Being Creative So Hard?

Many people would rather get audited by the IRS than subject themselves to the task of being creative. Why? What is so unnerving about coming up with something that didn’t exist before?

4 Tips to Nail That Interview

Posted on Dec 3, 2014 | No Comments
4 Tips to Nail That Interview

This year I did my first on-camera interview. After 30+ years of asking interview questions, I crossed over to the other side, temporarily. And I was reminded of a thing or two (or four) to keep in mind in the future.

Too Many Chefs Make One Gross Turkey

Posted on Nov 20, 2014 | No Comments
Too Many Chefs Make One Gross Turkey

There’s just no way to run a kitchen— production company, car company, T-shirt stand, whatever— with too many people vying for control of the final product. Everybody will have different input, and the result is usually, well, let’s just say not pleasing.

3 Steps to Being Invincible

Posted on Sep 16, 2014 | No Comments
3 Steps to Being Invincible

Do you know someone for whom, no matter what, everything seems to go her way? We all do, and it can get really frustrating because how is that even possible? Shouldn’t she have a bad hair day at least once a year?